Wednesday, January 8, 2025

BLOG QUESTION: WRITING AN EFFECTIVE VIDEO SCRIPT

What are the four parts of an effective video script? What do each of these parts do for your final video?

The 4 parts of an effective video script are the hook, the introduction, the body, and the call to action. The hook should capture the audience's attention, and convince them to continue watching the rest of the video (think of why they should want to watch your video). The intro is where you would introduce who you/your characters are, and give any supportive details/info that the audience will need to know before beginning the video (not always required, but great for lead ins/branding). The body of the paragraph is where you would share the bulk of your information. It is one of the most important parts of the video. Lastly, the call to action should tell your viewers what they need to do next, now that they know the new information. During this, this is where you could put information as contact info, websites, encourage them to comment, subscribe, etc.)

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