Color affects us subconsciously and evokes certain emotions. The first thing I learned about are the 3 elements to color: Hue, saturation, and value. Hue is the actual color itself. (e.g. red, orange, green, blue.). Saturation is the intensity of the color. (e.g. how vivid or pale a color is). The value is how dark a color is (lower= dark, higher=brighter). The second thing I learned is that color schemes are chosen in film for two main purposes: balance and discordance. When a color scheme (e.g. complementary or monochromatic colors) are used correctly, it creates a more balanced look. Color can also be used to highlight subjects that don't fit into a scene (aka discordance). The third thing I learned was that color is used for two main purposes: associative and transitional. By using consistent colors, you establish an association between a color and subject/idea, which helps reinforce ideas to the audience. The change of color can also represent a transition or shift in a story (e.g. colors changing throughout the film to match a character's new/changing characteristics). This relates to what we've been learning about color because it explains the different ways color can be utilized to influence the audience's interpretation of a story/the characters within a film.
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